NASCAR 2026: Kyle Busch lands new financial partnership

NASCAR star Kyle Busch lands new financial partnership

NASCAR star Kyle Busch has landed a new financial partnership deal at Richard Childress Racing for the 2026 Cup Series season.

On Wednesday, it was announced that FICO would be sponsoring Busch's No. 8 Chevrolet for a second season as they continue their mission of promoting financial literacy awareness and credit education resources.

FICO will be the primary sponsor for Busch at three races this year, starting on March 29 at Martinsville Speedway. This will be the case once again later in the season on July 26 for the Brickyard 400 at Indianapolis, and the fall race at Phoenix on October 18.

An official press release read: "Through this multi-race partnership, FICO will work with RCR and Kyle Busch to empower people with the knowledge needed to help create a strong financial future.

"The collaboration creates multiple touchpoints throughout the race season to share practical guidance, highlight the importance of credit knowledge, and empower fans to make more confident financial decisions."

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Kyle Busch lands FICO partnership at Richard Childress Racing

Speaking as part of the same press release, Busch revealed he was looking forward to working with FICO as the season progresses.

“A well-rounded understanding of financial literacy is important and I look forward to working with FICO to help our fans across the country deepen their knowledge and achieve financial independence,” said Busch.

“Through their credit educational resources, I look forward to helping give NASCAR fans from all walks of life access to financial tools to help them across every phase of life.”

Elsewhere, RCR President Mike Verlander added: “We welcome FICO back to RCR and look forward to utilizing the star power of Kyle Busch and the brand recognition of RCR to help highlight the importance of financial literacy to race fans."